In a recent Capital One study, 64% of small businesses named marketing as one of the top challenges that they face.
Why is this? Perhaps it is because they don't have the staff or resources to focus on their strategy.
Here are a few low and no-cost marketing ideas to promote your business.
There are so many things you can do to boost your marketing on a budget.
If you need more ideas or help getting your marketing going, contact me!
Why is this? Perhaps it is because they don't have the staff or resources to focus on their strategy.
Here are a few low and no-cost marketing ideas to promote your business.
- Write a blog for your business. Your employees all have expertise that can lend a hand towards your blog. Also, your customers can provide testimonials and case studies for your blog.
- Give something away. Host a contest or sweepstakes for your fans.
- Say thank you. At one position, I sent $5 Starbucks cards and thank you notes to customers. The response I received was overwhelming. People love to be appreciated. This goes for your employees too!
- Send an email newsletter monthly and talk about one big idea or announcement. Link to helpful industry resources.
- Get involved in the community. Give back and have a day of service with your employees. Support local business partners and get to know your neighbors.
There are so many things you can do to boost your marketing on a budget.
If you need more ideas or help getting your marketing going, contact me!
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